In 2022, more activities than not are web-based. From marketing, sales, and order processing to payments, all major business activities are conducted online. Additionally, customers use social media platforms to voice opinions about products, brands, and everything else. Hence, to be successful in today’s digital landscape, businesses need to stay on top of their web-based activities. In this article by Webprecis, we’ll explore various strategies entrepreneurs can adopt to execute web-based projects to the best of their abilities.
Hire Programmers to Create Your Mobile App
According to research, there are currently around 7 billion mobile phone users across the globe. Additionally, American users check their phones a whopping 256 times per day!
Based on these statistics, one thing is clear – your business needs to have a mobile application. Hiring an in-house team of experts is bound to be expensive. Hence, the smarter solution will be to outsource this project to an agency with a team of experienced front and back-end programmers. Once the app is up and running, it’ll streamline the process of order processing and collection of customer data.
Work with a Website Designer
Websites are the new-age storefront and have an impact on whether a customer’s first impression of your business will be positive or negative. A great website has the following features:
- Is aesthetic
- Has easy navigation, especially from the homepage
- Includes clear messaging and content that motivates users to take action, such as clicking on a link, filling out a form, etc
While there are various free website builders on the market, the better option will be to hire a freelance website designer, especially if you have no prior design experience. Simply create a list of your requirements, provide the designer with your brand guidelines plus color scheme and let them do the legwork for you.
Hire a Formation Service
As a business owner, it is important to protect yourself from business-related liabilities and debts. While this is not possible while working as a sole proprietor, establishing a Limited Liability Company will provide the protection you need, as reported by Wolters Kluwer. But, just like most other things, the process of registering an LLC has been digitized. However, it is just as tedious as ever. Hence, rather than getting tied up in paperwork and filing requirements, hire a formation service to establish the LLC for you.
Use Cloud-Based Software for Communication and Storage
If you want your small business to run smoothly, it’s important to take advantage of cloud-based software for communication and storage. These tools help to streamline internal operations by making it easy for employees to communicate and access files anytime, anywhere. Additionally, it reduces the need for purchasing storage space and spending resources on managing tons of paperwork.
Here are two of the best cloud-based software entrepreneurs should consider using:
- Google Drive: This is a cloud-storage software developed by Google and is free to use! For starters, every user gets 15 GB of storage free, but it can always be increased by purchasing a plan.
- Slack: While emails are still a prominent mode of communication, they are riddled with problems with tracking and data management. The better option is to use a cloud-based messaging application such as Slack that allows users to share texts, files, and other forms of multimedia without the risk of it being lost, deleted, or corrupted.
Pursue an Online Business Degree
One of the best ways to keep up with new web-based developments is to pursue an online business degree. Along with the core curriculum of business, universities allow students to customize their learning with different types of specializations such as marketing, supply chain management, etc.
On completion of the course, you will have improved your business acumen and developed a strong understanding of how to run a digital-first business.
When it comes to managing a web-based project, working with professionals such as programmers and website designers is the way to go. Additionally, going back to school to earn a business degree is a great way to improve business acumen regarding new technologies and take your company to the next level.