In the modern world, custom-branded products have become an integral component of marketing and branding endeavors. Custom metal keyrings in particular encompass all of the desired qualities of a promotional product, making them an optimal choice. They are appealing, durable, and leave a lasting impression on the clients.
However, designing custom products can be challenging. It is essential to consider the customer’s perspective and align the product with your brand identity during the construction process. In this article, we explore the steps involved in designing custom metal keyrings for your company or firm.
Define Your Brand Identity
Knowing your brand is crucial during the design phase. Having your logo, business slogan, and brand colors on the keyring is crucial. However, you still want the keyrings or any other product to be relevant to the cause.
Are you running a marketing campaign or celebrating your first year in business? These are questions you must ask yourself at this stage. The keyring should align seamlessly with the campaign or purpose to create a cohesive and recognizable product.
Find a Manufacturer
It is best to commence the search for a custom metal keyrings manufacturer in the early stages. Opting for manufacturers that offer free design services can prove to be a cost-effective solution, especially for individuals operating on a tight budget.
Read reviews from other customers to learn more about the manufacturer. Also, take a look at some products the manufacturer has made. A list of renowned brands in the testimonial section is a sign that the manufacturer is top tier. Also, read the contract terms before signing the manufacturing deal.
Consider the delivery timeline and refund policy on the contract.
Choose the Right Material
Custom metal keyrings can be built using zinc-alloy, stainless steel, titanium, or brass. Do your research, highlighting the pros and cons of each material. Stainless steel is the cheapest option on the list, but it does make quality keyrings.
Brass and titanium exude a touch of elegance and sophistication. Unlike stainless steel, brass only requires high-quality polish to get the right glow. Titanium is the most expensive option available. Even though it feels light in your hands, titanium keyrings are durable and sturdy.
Select a Suitable Shape and Size
Custom metal keyrings can be cut into different shapes and sizes. However, you must consider practicality when choosing the right shapes. You can never go wrong with regular shapes. However, don’t limit your creative spirit when it comes to shape.
Ensure that the size and shape are practical for everyday use while providing enough space for your design elements. Keep the design simple to ensure that everything from the logo to the business slogan fits well on the keyring.
Adding extra customization will add value to your custom metal keyrings. You can add a bottle opener or nail cutter to the keyrings. Personalized messages can also go well with promotional items.
The idea is to add a personal touch that enhances the overall appeal of your keyrings. This way people will feel the need to carry the keyrings everywhere, giving your brand more visibility.
Designing custom metal keyrings is an exciting opportunity to create a product that resonates with your clients. The tips in this guide will help you create quality custom keyrings without overspending.